Living: 2009-2011

Living was relaunched on 30 November 2009, coinciding with the rebranding of its sister station, Livingit

The new idents were intended to ‘bring the channel’s personality to life’, communicating the brand values in ‘an entertaining and impactful way’.  The idents feature a 3D version of the logo with which props and actors interact, and associated presentation also complements these idents.